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Digby Paints

  • Brand Identity
  • Packaging Design
  • Collateral Design

As an online ‘one-stop-shop’ retailer, Digby Paints is evolving the experience of how people paint by providing highly curated colour selection and supplies that can be delivered direct to doorstep.

As part of a larger go-to-market strategy, CT was tasked with developing a distinct, polished, and playful brand identity to be pulled across a suite of assets – including a detailed brand guide, stationery, swag, and packaging.

The resulting wordmark’s custom font can appear in countless colours, balances playfulness with sophistication, and emits a friendly and approachable feel that’s intended to draw customers into the Digby experience.

Digby Paint can
Digby Painters Tape
Digby Brush
Digby Shirt
Digby Ad example
Digby Brand Book
Digby Paper
Digby Buisness Cards
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